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Please use this identifier to cite or link to this item: http://hdl.handle.net/1901/102

Title: THE ADVANTAGES AND DISADVANTAGES OF AOL INSTANT MESSENGER AS A CHAT REFERENCE SYSTEM
Authors: Meredith B. Phillips
Keyword: College and university libraries--Reference service
Keyword: Electronic reference services
Keyword: Reference services--Automation
Keyword: Reference services--North Carolina
Issue Date: 19-Jul-2004
Publisher: School of Information and Library Science
Abstract: This paper focuses on the use of AOL Instant Messenger as a chat reference system in college and undergraduate libraries. A study investigating the advantages and disadvantages of AOL Instant Messenger as a chat reference system in libraries whose primary patrons are college undergraduates was performed. This study examines AOL Instant Messenger from the perspective of the college library patrons, namely undergraduates. The usability and responsiveness of AOL Instant Messenger in a chat reference role was analyzed through thirteen think aloud interviews. Participants in the think aloud interviews asked research questions using Davis Library's Live Online Help and R.B. House Undergraduate Library's IM a Librarian services. The study finds that undergraduates prefer AOL Instant Messenger, primarily because they are familiar with the system and can easily multitask while using it.
URI: http://hdl.handle.net/1901/102
Appears in Collections:SILS Master's Papers

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